Facebook has introduced a feature called Shopping feed in the favourites navigation menu on the company’s mobile app. Shopping feed will make the way in which people connect to brands and products on mobile a lot easier and quicker. The company says that a lot of users are spending a lot of time on their mobile, connecting, discovering, and sharing and this presents businesses with the unique opportunity to reach consumers on mobile.
The Shopping feed aggregates posts and photos about products that are on sale from retailers onto the users’ mobile app feeds. The feature is accessible from the favourites [...]
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